Marketing Metrics & KPIs

Up Close and Personal: The Art of Personalizing Social Media Content for Different Audiences

"We don't have a choice whether we DO social media,...

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Data Management

Disparate Marketing Platforms – Why They Suck (Your Revenue)

So, you've got your email marketing tool, your social media...

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Analytics

Demystifying Social Media Analytics: Leveraging Data to Understand Your Target Audience

"Don't use social media to impress people, use it to...

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Analytics

The 6 Biggest Limitations of Google Search Console and How to Overcome Them

Google Search Console is a nifty tool that gives you...

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