Salesforce Connector

Integrate, Automate, and Innovate With
DiGGrowth-Salesforce Connector

Tired of toggling between DiGGrowth and Salesforce to manage your marketing data? Break down silos and streamline your workflows with our Salesforce connector. Maintain a single source of truth and drive revenue growth by ensuring all your marketing and sales data seamlessly align to boost pipeline performance.

Overview

Salesforce Integration

DiGGrowth’s native Salesforce connector allows you to configure and integrate your Salesforce instance with our platform quickly. By merging these systems, you get a holistic view of customer interactions and can measure how every marketing effort contributes to revenue.

The integration automates critical tasks such as Lead-to-Account matching, ensuring no marketing touchpoint goes unnoticed. From lead acquisition to closed deals, DiGGrowth’s Salesforce connector enables complete transparency and attribution across your sales pipeline.

Features

Why Integrate Salesforce With DiGGrowth

Automated Lead to Account Matching

Automated Lead to Account Matching

No more missed data or manual updates. DiGGrowth automatically matches leads to accounts, ensuring that all your touchpoints are captured.

Complete Marketing Attribution

Complete Marketing Attribution

Track every marketing interaction across the funnel and understand how these touchpoints impact revenue.

Seamless Data Sync

Seamless Data Sync

Sync marketing performance data with Salesforce in real time, giving your team actionable insights directly within the CRM.

Pipeline and Revenue Tracking

Pipeline and Revenue Tracking

Analyze how marketing activities contribute to opportunities, closed deals, and revenue, allowing for more precise campaign optimization.

Analyze how marketing activities

Customizable Reporting

Leverage DiGGrowth’s advanced analytics tools to generate in-depth reports directly from Salesforce data.

How to Integrate

Easily Integrate Salesforce With DiGGrowth

integration Steps

And voila! 🎉 DiGGrowth and Salesforce are now connected!

integration Steps mobile

And voila! 🎉 DiGGrowth and Salesforce are now connected!

Benefits

How Our
DiGGrowth-Salesforce
Integration Helps

integration-logo

DiGGrowth automatically links leads to their accounts, ensuring accurate data and reducing manual errors, so you never miss a key touchpoint.

Find out how each marketing touchpoint affects revenue and pipeline. Integrate with Salesforce to track and improve your campaigns, ensuring every effort is aligned and impactful.

DiGGrowth links marketing and sales data for real-time insights into customer journeys, helping teams work cohesively to drive results.

With precise data on which marketing activities generate high-quality leads, sales teams can prioritize effectively, leading to faster deal closures.

Connect marketing touchpoints to revenue outcomes, enabling more accurate forecasts and better strategic planning.

Focus on high-impact campaigns and optimize resources to boost ROI and drive consistent revenue growth.

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FAQ's

To sync DiGGrowth with Salesforce, important data fields include:

Account: Account Name, Owner, Industry, Revenue, Employees, Address.


Contact: Name, Title, Email, Phone, Account Name, Lead Source.


Lead: Name, Company, Title, Email, Status, Source, Industry.


Opportunity: Opportunity Name, Account Name, Close Date, Stage, Amount.


Case: Case Number, Contact Name, Status, Priority, Subject.


Campaign & Campaign Member: Campaign Type/Subtype, Member Status (e.g., registered, attended).

Yes, custom objects and fields in Salesforce require special handling during integration, particularly if they are needed for DiGGrowth reports. Custom fields added to standard objects (e.g., Account, Contact, Opportunity) or entirely custom objects with unique data are managed using DiGGrowth’s segment manager to build segments and apply them to dashboards.

Data between Salesforce and DiGGrowth should ideally be synced daily to keep reports and dashboards current. However, the optimal sync frequency may vary based on data volume and specific business requirements. For critical updates or time-sensitive data, more frequent syncing (e.g., real-time) might be necessary.

Yes, there are Salesforce limitations that could affect integration with DiGGrowth:

API Limits: Daily API call restrictions can impact frequent syncs.


Storage Limits: Data and file storage constraints may restrict large data transfers.


Batch Processing: Rate limits necessitate syncing large datasets in smaller batches.


Field and Object Limits: Restrictions on fields per object may limit available data for syncing.


Permissions: The integration user must have adequate permissions to access necessary fields and records.


Custom Code and Triggers: Custom workflows/triggers could delay or block syncing.


Field Types and Validation: Mismatched data types and validation rules may require data transformations.

Integrating Salesforce data into DiGGrowth enhances revenue and pipeline reporting by using key objects like Opportunities, Accounts, and Campaign Members as primary datasets. Accurate mapping of fields such as Opportunity Amount and Lead Stages ensures precise revenue tracking and funnel analysis. Configuring lookback windows supports historical insights, source attribution, and strategic, long-term trend analysis.

There are no specific security or compliance requirements outlined for the integration. However, to maintain best practices for data security and compliance, it's generally recommended that data be securely transferred, access controls are properly configured, and any relevant industry standards (such as GDPR or data protection policies) are adhered to.

Ready to connect marketing with revenue?

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